API & Direct Data Feeds
In addition to our consultancy services, O&U provides access to a comprehensive suite of location analytics data. We licence datasets on StorePoint, detailing retailer locations, as well as rich consumer demographics and consumer expenditure insights. This data empowers our clients to delve deeper into location analysis, offering a robust foundation for understanding market dynamics and consumer behaviour.
By offering this data outside of our own solutions, we give users the flexibility to create custom location models and dashboards tailored to their unique needs. Whether it’s developing bespoke catchment areas, conducting competitor analysis, or optimising site selection, our data provides the building blocks for a wide range of strategic applications. Our clients benefit from the ability to craft their own tools, ensuring they focus on the metrics that matter most to their objectives.
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At O&U, we recognise that every business has distinct requirements, and our data licencing options are designed to support these individual needs. By putting the power of data directly in our clients’ hands, we enable them to drive their own insights and make informed decisions that align with their strategic goals.